January 8, 2012
A hot spot provides you with Internet access in a public location. It is done using a local network that is wireless and is provided via a router that is connected to an Internet service provider. Most of the time, a hot spot will utilize Wi-Fi.
You will often find a hot spot where one can get Internet access in most public restaurants and cafes. Many business owners have decided it is a good business practice to offer free Internet access in their bar or cafe. If there is a free hot spot at your cafe, it is a big attraction for people who have laptops, iPads, smartphones as well as other wireless devices. It may be especially appealing because if you have an Internet hot spot, the owner of the electronic device does not need to have a paid Internet access service on his or her wireless device. Many people purchase a tablet or iPad without 3G or 4G wireless service since it is less pricey. So if you offer a free Internet hot spot, you’re going to attract a lot of customers.
People in the public can get online at a hot spot utilizing their laptop, smartphone or tablet device. There are about 150 million laptops in the US today, and many millions of cell phones and tablets.
You will generally find Internet hotspots in restaurants, train stations, airports, coffee shops, book stores and many more places.
You are able to create a hot spot that is free for the public in two different ways:
• You may have a public network that’s open, and this is the easiest way to create your hot spot. You simply need to have a Wi-Fi router. You can remove any password requirements off of your router. This permits anyone in the public who is in range to make use of your Internet service.
• You can also do a public network that is closed. This employs a hot spot management system to control the access to the hot spot. The application on the router or computer can be used to limit access to certain people who have the password.
December 21, 2008
Your new Zune player is begging you to get some nice Zune video downloads? Go ahead and do so! But keep away from those notorious p2p networks; do not let yourself be lured by free stuff promises – eventually you will regret your greediness. There are plenty of affordable and quality downloads for your Zune, so you will never have to compromise again.
December 13, 2008
The most common wireless encryption standard, Wired Equivalent Privacy or WEP, has been shown to be easily breakable even when correctly configured. Wi-Fi Protected Access (WPA and WPA2), which began shipping in 2003, aims to solve this problem and is now available on most products. Wi-Fi Access Points typically default to an “open” (encryption-free) mode.
Novice users benefit from a zero-configuration device that works out of the box, but this default is without any wireless security enabled, providing open wireless access to their LAN. To turn security on requires the user to configure the device, usually via a software graphical user interface (GUI). Wi-Fi networks that are open (unencrypted) can be monitored and used to read and copy data (including personal information) transmitted over the network, unless another security method is used to secure the data, such as a VPN or a secure web page.
December 2, 2008
Wi-Fi is the trade name for a popular wireless technology used in home networks, mobile phones, video games and more. Wi-Fi is supported by nearly every modern personal computer operating system and most advanced game consoles.
Uses
A Wi-Fi enabled device such as a PC, game console, cell phone, MP3 player or PDA can connect to the Internet when within range of a wireless network connected to the Internet. The coverage of one or more interconnected access points — called a hotspot — can comprise an area as small as a single room with wireless-opaque walls or as large as many square miles covered by overlapping access points. Wi-Fi technology has served to set up mesh networks, for example, in London.[1] Both architectures can operate in community networks.
In addition to restricted use in homes and offices, Wi-Fi can make access publicly available at Wi-Fi hotspots provided either free of charge or to subscribers to various providers. Organizations and businesses such as airports, hotels and restaurants often provide free hotspots to attract or assist clients. Enthusiasts or authorities who wish to provide services or even to promote business in a given area sometimes provide free Wi-Fi access. Metropolitan-wide Wi-Fi (Muni-Fi) already has more than 300 projects in process.[2]
Wi-Fi also allows connectivity in peer-to-peer (wireless ad-hoc network) mode, which enables devices to connect directly with each other. This connectivity mode can prove useful in consumer electronics and gaming applications.
When wireless networking technology first entered the market many problems ensued for consumers who could not rely on products from different vendors working together. The Wi-Fi Alliance began as a community to solve this issue — aiming to address the needs of the end-user and to allow the technology to mature. The Alliance created the branding Wi-Fi CERTIFIED to reassure consumers that products will interoperate with other products displaying the same branding.
Many consumer devices use Wi-Fi. Amongst others, personal computers can network to each other and connect to the Internet, mobile computers can connect to the Internet from any Wi-Fi hotspot, and digital cameras can transfer images wirelessly.
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November 23, 2008
Techdirt Wireless led me to a story about Wi-Fi “leeches” ( not a very flattering word ). It seems that some proprietors of businesses that offer Free Wi-Fi don’t like it when people stay outside and connect from cars without making a purchase. It’s usually travelling business people making a quick check of e-mail. The article suggests that some locations, especially motels, should welcome the chance to use Free Wi-Fi access as a way to encourage brand loyalty. The article ends with an interesting idea:
“Proprietors can choose to become frustrated chasing road weary traveling Wi-Fi leeches from their properties or view it as a marketing opportunity. Best Western does not appear to have advertised or publicized their widespread convenient and free Internet access. This gives a market savvy competitor a chance to capture some publicity if one of these chains was to create a branded drive-in Wi-Fi zone catered to these new aged road warriors. Install it in part of the existing parking lot, perhaps marking and marketing this special space. Welcome users who may become interested in spending a night there. Turn the leeching relationship into a symbiotic one.”
November 11, 2008
In the past, Internet marketers were obsessed with getting hits, and with getting people to see their site. Back then, with only a few websites to go around, and with a few, as well as limited sources of information, anyone who had a website was considered extremely special and gifted, and was an Internet aficionado. Today, however, webmasters and web developers are not the only people who are obsessed with visitors: everyone and anyone who has a computer terminal, the ability to access the Internet, and the know-how on penetrating the paradigm of Web 2.
October 27, 2008
There are just some times that people working something on the Internet tend give up because they come across a lot of problems that they can’t solve by themselves for the reason that they lack expertise in that certain field of subject or simply the lack of time. So what internet marketing task is best to outsource? Deciding the task to outsource requires a lot of thorough assessment outsourcing prospects on the IT world across functions processes, technologies and the whole organization.
October 25, 2008
Internet marketing has recently been hit hard by the so-called outsourcing craze. Niche websites and teleseminars have had their fair share too. So what does outsourcing really mean?
